PRIVACY AND COOKIE POLICY

Brand Name: Muscle Owner

Effective Date: 24 July 2025
Last Updated: 24 July 2025

This Privacy & Cookie Policy outlines how Muscle Owner (“we”, “our”, “us”) collects, uses, discloses, and protects your personal data when you use our websites (“Sites”), mobile applications (“Apps”), or any of our products or services.

We are committed to protecting your privacy and personal data in accordance with applicable data protection laws, including the Information Technology Act, 2000 (India), and global best practices such as the GDPR where applicable.

1. Who is Responsible for Processing Your Data?

The data controller responsible for your personal information depends on how you interact with Muscle Owner and where you are located. For all purposes, the relevant Muscle Owner legal entity operating the Site or App is the primary data controller.

2. What Personal Data Do We Collect and When?

We collect personal data when you engage with us, including when you:

  • Browse our website or mobile app

  • Make a purchase

  • Contact customer support

  • Create an account

  • Subscribe to our newsletter

  • Participate in promotions, events, or contests

  • Share content on social platforms via our website or apps

Personal Data We Collect May Include:

  • Name, email address, phone number, and mailing/billing address

  • Login and account credentials

  • Gender, birth date, and city of residence

  • Payment information (processed securely via third-party payment processors)

  • Purchase history and product preferences

  • Fitness data (if voluntarily provided) such as weight, height, or activity data

  • Photos, images, videos, or user-generated content

  • Geolocation and device information (with your permission)

  • Social media account data (if you connect via Facebook, Google, etc.)

3. Automatically Collected Data

When you use our Sites or Apps, we automatically collect certain information using technologies such as cookies, log files, and analytics tools. This includes:

  • IP address

  • Browser type and language

  • Device type and operating system

  • Time of visit and pages viewed

  • Location data (if permitted)

  • Web beacons and tags

4. Why and How We Use Your Personal Data

We use your personal data for the following purposes:

a) To Provide Products and Services

  • Process transactions and deliver orders

  • Manage user accounts

  • Respond to service requests or inquiries

  • Enable App features such as tracking fitness activity

b) For Communication & Marketing

  • Send transactional messages and service updates

  • Deliver promotional content (only with your consent)

  • Notify you of contests, events, and offers

  • Personalize marketing based on your preferences

c) For Analytics & Site Optimization

  • Understand user behavior to improve product design

  • Perform data analysis to enhance user experience

  • Track website performance and usage patterns

d) For Legal & Security Purposes

  • Comply with applicable laws

  • Detect fraud or abuse

  • Enforce terms and conditions

  • Protect our rights, assets, and users

5. Legal Basis for Processing

We rely on the following legal grounds:

  • Contractual necessity: to process your purchases

  • Consent: for marketing communications, cookies, or location sharing

  • Legitimate interest: to improve our products and protect our platform

  • Legal obligation: to comply with laws and regulations

6. Sharing Your Personal Data

We may share your data with trusted third parties under strict confidentiality, such as:

  • Shipping providers and delivery partners

  • Payment gateways and fraud detection agencies

  • Marketing and CRM providers

  • Cloud storage and infrastructure platforms

  • Government agencies, if required by law

  • In case of a merger, acquisition, or sale of business assets

We never sell your personal information to advertisers or other third parties.

7. Your Choices and Rights

You have the right to:

  • Access your personal data

  • Request correction or deletion

  • Withdraw consent for marketing or data collection

  • Manage cookie preferences

  • Object to processing under legitimate interest

8. Data Retention

We retain your personal data only as long as necessary for:

  • Order fulfillment

  • Legal compliance

  • Resolving disputes

  • Improving user experience

Inactive accounts and outdated records may be deleted or anonymized.

9. Security of Your Data

We implement industry-standard security measures, including:

  • SSL encryption

  • Secure hosting and firewalls

  • Restricted access to data

  • Regular monitoring and threat assessments

Despite our best efforts, no method is 100% secure. Use our services at your own risk.

10. Cookies & Tracking Technologies

Cookies are small text files stored on your browser to enhance your experience. They allow us to remember preferences, secure sessions, and analyze performance.

We use:

  • Session cookies – Temporary, deleted when you close your browser

  • Persistent cookies – Stored on your device to remember your settings

  • Third-party cookies – From trusted analytics and advertising partners

You can:

  • Block cookies through browser settings

  • Clear existing cookies from your device

  • Opt out of third-party cookies via [opt-out tools like AdChoices]

Note: Disabling cookies may limit some website functionalities.

11. Social Media & Third-Party Platforms

If you interact with our brand on social media (e.g., Instagram, Facebook), or share content via our Site, your data may be subject to the respective platform’s privacy policy. We are not responsible for how those third-party services handle your data.

12. Links to External Sites

Our Sites may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review their privacy policies separately.

13. Children’s Privacy

Our products and services are intended for adults aged 18 and above. We do not knowingly collect personal data from minors. If we become aware that we have inadvertently collected data from a child, we will delete it immediately.

14. Changes to This Policy

We may update this policy periodically to reflect changes in our practices, technologies, or legal requirements. When we make material changes, we will post a prominent notice on our website and update the “Last Updated” date.

We encourage you to review this policy regularly.

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